Inspirational Hair Trends for 2024
WELCOME TO ESSENTIAL LOOKS
Welcome to Essential Looks 1:2024. Essential Looks is a trend-based educational tool which curates the latest movements in hair and fashion. We start by defining three of the season’s key lifestyle trends. These trends dictate everything that happens – from the catwalk to the high street, right down to how we live and eat – and assemble everything from there.
We're proud to introduce this season's trends:
Check out our e-magazine for exclusive content! An easy-to-access, user-friendly platform where you'll find all the inspiration and creative process in one place. Contact your sales representative for more information.
WELCOME EVERYBODY
Schwarzkopf Professional is all about community. It’s what drives us, inspires us, allows us to evolve as creatives and, in turn, push culture, style and hair forward in every way that we can. That’s why in this issue of Essential Looks 1:2024, we’re putting community centre stage, taking stock of the years that we can now put behind us, those characterised by separation and isolation, and defining the tribes that bring our personalities to the surface. These are the pockets of the world that give us that sense of belonging and connection, whether that be through demanding social change, embracing the next stages of the digital age or sharing your hopes and aspirations for the future. Together, a passion for hair is the channel we use for crafting new ways of thinking, bringing our ideas to life and encouraging our imaginations to flourish.
“In Essential Looks 1:2024, we’re putting community centre stage, taking stock of the years that we can now put behind us and defining the tribes that bring our personalities to the surface.”
Simon Ellis, International Creative Director