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NEW BLONDE. NEW ME.

Start your blonde story with BLONDME as we introduce the eagerly-awaited new Care range...

BLONDME Care Relaunch

THE ULTIMATE BLONDE EXPERIENCE

From the most beautiful, bright blonde shades in the salon, to products that optimally protect and extend colour at home – your client’s journey to the perfect blonde look starts and ends with BLONDME.

COLOUR

ANTI-METAL BOND PROTECTION TECHNOLOGY

The ANTI-METAL BOND PROTECTION TECHNOLOGY in all BLONDME Colour products protects the hair from breakage by forming a protective layer around the hair bonds. It also contains a chelating agent that traps metal ions in the hair, neutralising and further reducing breakage and improving colour results. No additional bonding additives or treatments are needed, saving time and money in the salon.

BLONDME Colour
BLONDME Care Products and hair being washed

IN-SALON & AT-HOME CARE

BONDFINITY & BOND REPAIR TECHNOLOGIES

The integrated bonding technologies in all BLONDME Colour and Care products help to reduce damage on all levels. They protect the hair bonds during chemical processes and help to create new bonds with the dedicated in-salon and at-home care range.

NEW BLONDE. NEW ME. STORIES

To celebrate the highly-anticipated launch of the new BLONDME Care range, we follow Greta, Victoria and Charlotte’s NEW BLONDE. NEW ME. stories from their hair consultation to the final blonde results – all made possible with the latest range from BLONDME.

BLONDME Care Range

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MEET GRETA

Greta’s journey into blonde resulted from a combination of Colour and Care from BLONDME – and she’s never looked back! With the authoritative power of BLONDME Colour in place, the BLONDME Bond Repair Sealing Balm made maintaining her new look easy. Discover Greta’s NEW BLONDE. NEW ME. transformation.

MEET VICTORIA

For Victoria, the road to the perfect blonde tone had been a long time coming, but with the help of BLONDME Deep Repair Oil, her iconic new look is as nourished as it is bold. Discover Victoria’s transformation to see the power of the new BLONDME Care range at work.

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MEET CHARLOTTE

Charlotte’s worries of unwanted tones and damaged hair held her back from going blonde for many years, but the protective prowess of BLONDME empowered her to go the distance! And thanks to the BLONDME Bond Repair Purple Mask, her cool colour and healthy hair is sure to last. Explore Charlotte’s transformation.

NEW TO BLONDME?

START YOUR BLONDME JOURNEY

START WITH BLONDME IN YOUR SALON

Interested in BLONDME products for your salon? Contact us or your local Schwarzkopf Professional representatives to experience it for yourself!

SHOP BLONDME HOME CARE

Blonde hair needs the right care products! Order BLONDME Care online* today.

*For the best personal product advice, consult a BLONDME expert near you using our Salon Finder

WANT MORE?

Follow Schwarzkopf Professional on Instagram to stay up-to-date on the NEW BLONDE. NEW ME. journey or visit our eAcademy for the latest BLONDME Colour and Care training.

BLONDME Care
ASK Seminar

Where can I learn more?

Explore our world-class Colour, Backbar, Styling and Visionary seminars; developed to enhance the skills you already have and help you do what you do, better.

EDUCATION Seminars eAcademy
ASK eACADEMY

LEARN ONLINE!

Master any in-salon service by staying on-trend with the latest tips and tricks and essential product knowledge over on the ASK Education eAcademy.

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