The Optimists are the people who live life to the fullest. Thriving on freedom and making the best of whatever it throws at them, their actions are characterised by rebirth, venturing back out into the world and cherishing human interaction.
“Once we understand the how and why behind Lived-In Blondes, we then know how our clients can maintain these styles. When you’ve got to grips with the core of LIVED-IN BLONDE, you can create endless effortless looks.”
Brendnetta Ashley, Schwarzkopf Professional Guest Artist
#theoptimists
THE OPTIMISTS CATWALK FASHION LOOK TRANSFORMATION
THE OPTIMISTS SALON LOOK TRANSFORMATION
Tone on Tone Colouration
Get ready to experience state-of-the-art demi-permanent hair colour with IGORA VIBRANCE.
Activator Lotion
Discover the Activator Lotion from IGORA VIBRANCE – containing thickening agents for precise and easy colour application.
Activator Gel
Discover the Activator Gel from IGORA VIBRANCE – containing a gel-ifying agent for quick colour application.
Oil Developer
Specially developed high-performing IGORA ROYAL Oil Developer guarantees perfect long-lasting results and superior shine.
IGORA VARIO Blond Plus Powder Lightener
Bleach & Tone
Find out more about BLONDME Bleach & Tone, a lightener additive that lightens and tones in one simple step to create the perfect base!
Developers
Find out more about BLONDME Premium Developers, a colour retention product that provides maximum performance and care when used with BLONDME colour products.
The Miracle
Discover SESSION LABEL's THE MIRACLE multi-tasking styling balm, a hair styling product that primes, defines and controls without overburdening.
Grip
Achieve volume and natural shine with OSiS Grip, an extra strong hold mousse that keeps even coarse hair in its place whilst protecting it from blow-drying damage.
Elastic
A hair styling product easy to brush out without flaking, OSiS Elastic hairspray ensures the right balance between workability and style maintenance.
Sparkler
Get glamourous, freeze-free hair with OSiS Sparkler, a shine spray that provides light conditioning and instant shine!
The Optimists
The Optimists are the people who live life to the fullest. Thriving on freedom and making the best of whatever it throws at them.
The Optimists
The Optimists are the people who live life to the fullest. Thriving on freedom and making the best of whatever it throws at them.
The Optimists
The Optimists are the people who live life to the fullest. Thriving on freedom and making the best of whatever it throws at them.
The Optimists
The Optimists are the people who live life to the fullest. Thriving on freedom and making the best of whatever it throws at them.
The Optimists
The Optimists are the people who live life to the fullest. Thriving on freedom and making the best of whatever it throws at them.
The Definer
Discover SESSION LABEL's THE DEFINER curl cream, a styling product for curly hair that shapes, controls and defines curls without frizziness or a crunchy feel.
The Flexible
Discover SESSION LABEL's THE FLEXIBLE Dry Light Hold Hairspray, a hair styling product for workable fixation and control.