Immersing into Linda's journey is discovering a safe space to express yourself through hair, resulting in feeling good in yourself.
Linda Lehto is a force of nature in the world of hair artistry. As the Artistic Director and owner of Arts Helsinki, she is the embodiment of her studio’s ethos that hair is not "just hair" but an extension of one’s style and identity. A self-proclaimed goth on the inside and session stylist on the outside, Linda possesses a unique vision that has taken her from a small town in Finland to high-fashion catwalks.
Linda’s passion for pushing boundaries is evident in her signature approach, through which she creates uneven, almost patchy colour placements that look effortlessly cool. She even embraces clients' DIY mishaps. In her hands, lightening-process mistakes are diverted from disaster to become exciting opportunities for creativity. At Arts Helsinki, Linda has created a safe space where creativity flourishes and everyone receives respect. Her work is a testament to her belief that feeling good in your hair means feeling good in yourself – a philosophy that ripples out among those around her.
“I like to provoke emotion in hair. The world needs to see change in hair.”
Linda Lehto
@lindamandal