Meet our new Schwarzkopf Global Brand Ambassador: singer, songwriter and producer Caroline Polachek!
Caroline Polachek is a Grammy-nominated avant-pop artist most known for her ethereal voice and innovative sound. In all her projects, her hairstyle is emblematic of the emotion of the music, and she is always one step ahead of the curve. With a breadth of unique references from ancient Egypt to horse grooming, Caroline approaches hair from both a conceptual and fashion perspective.
Caroline is more than just a musician; she is a visual and cultural provocateur. Caroline’s craft, at once deeply personal and universally resonant, plays with timeless archetypes in an age of ceaseless change. She's a familiar face on mood boards across the creative industries with her bold and cool hair choices, making her a dream Schwarzkopf Global Brand Ambassador.
Grammy-nominated artist Caroline Polachek is an American musician, singer-songwriter, and record producer. Having established herself in the 00's with her indie band Chairlift and now breaking the waves as a solo artist, her musical style has been described as electronic art-pop.
Her new highly praised album ‘Desire, I Want to Turn Into You’ is both surreal and sculptural, heralded as one of the most critically albums of 2023. She sees it as a record that reaches towards unbridled experimentation and its lyrics, often poetic and enigmatic, mirror her own inner dialogues and invite fans to embark on an introspective and deeply unfiltered voyage alongside her.