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Inspirational Hair Trends for 2024

Essential Looks model with short afro hairstyle wearing a red shirt and white suit jacket

ESSENTIAL LOOKS COLLECTION 2024

EXPLORE THE 2024 TRENDS

#thecollection
Essential Looks 2:2023 Collection Video Preview

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WELCOME TO ESSENTIAL LOOKS


Welcome to Essential Looks 2024. Essential Looks is a trend-based educational tool which curates the latest movements in hair and fashion. We start by defining three of the season’s key lifestyle trends. These trends dictate everything that happens – from the runway to the high street, right down to how we live and eat – and assemble everything from there.

We're proud to introduce this season's trends:


Check out our e-magazine for exclusive content! An easy-to-access, user-friendly platform where you'll find all the inspiration and creative process in one place. Contact your sales representative for more information.

WELCOME EVERYBODY

Schwarzkopf Professional is all about community. It’s what drives us, inspires us, allows us to evolve as creatives and, in turn, push culture, style and hair forward in every way that we can. That’s why in this issue of Essential Looks 2024, we’re putting community center stage, taking stock of the years that we can now put behind us, those characterized by separation and isolation, and defining the tribes that bring our personalities to the surface. These are the pockets of the world that give us that sense of belonging and connection, whether that be through demanding social change, embracing the next stages of the digital age or sharing your hopes and aspirations for the future. Together, a passion for hair is the channel we use for crafting new ways of thinking, bringing our ideas to life and encouraging our imaginations to flourish.

Essential Looks team –International Creative Director Simon Ellis

“In Essential Looks 2024, we’re putting community center stage, taking stock of the years that we can now put behind us and defining the tribes that bring our personalities to the surface.”


Simon Ellis, International Creative Director

EXPECT THE UNEXPECTED FROM OUR

ESSENTIAL LOOKS CREATIVE TEAM

Essential Looks team – Schwarzkopf Professional Global Colour Ambassador Lesley Jennison

LESLEY JENNISON

Schwarzkopf Professional Global Ambassador
@lesleyjennison

Essential Looks team – Schwarzkopf Professional Guest Artist Brendnetta Ashley

BRENDNETTA ASHLEY

Schwarzkopf Professional Guest Artist
@edgybgirl

Essential Looks team – Schwarzkopf Professional Guest Maggie Hancock

MAGGIE HANCOCK

Schwarzkopf Professional Guest Artist
@maggiemh

Essential Looks team – Schwarzkopf Professional Global Styling Ambassador Nick Irwin

NICK IRWIN

Schwarzkopf Global Ambassador
@nickirwinhair

Essential Looks team – Schwarzkopf Professional Guest Artist Gigi

GIGI

Schwarzkopf Professional Guest Artist
@gigi.hairdid

Essential Looks team – Schwarzkopf Professional Guest Rafi Cheng

RAFI CHENG

Schwarzkopf Professional Guest Artist
@raficheng

ESSENTIAL LOOKS 2024

RUNWAY TO SALON LOOKS

#essentiallooks