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SCHWARZKOPF PROFESSIONAL – WE ARE YOUR PARTNER IN CRAFT.

WHEN YOU PARTNER WITH US, WE GIVE YOU THE EDUCATION YOU NEED TODAY. TO BECOME THE HAIRDRESSER YOU WANT TO BE TOMORROW.

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KEEPING YOU CURIOUS

A REGULAR DOSE OF SKILLS & INSPIRATION

  • The Secret to a Greener Salon in 2025 

    Join us as we explore how to reduce, recycle and reuse in the salon 

  • HAIR HOW-TO: LIVED-IN BLONDE Techniques by Ashlee Norman 

    Join Ashlee Norman as she brings the LIVED-IN BLONDE trend to life with two versatile colouration techniques. 

  • Get a summer-ready mane with Schwarzkopf Professional 

    Your summer saviour hair must-haves by Schwarzkopf Professional Bonacure that help you keep your hair healthy, hydrated and bouncy even in the scorching heat.  

  • The Importance of Summer Haircare 

    Dive into our top 5 tips to help your clients protect their hair this summer 

  • 5 Reasons To Try The Revolutionary Bond Treatment 

    Read your way into healthy luscious locks with Schwarzkopf's finest cutting-edge bond repair treatment, customised to target and treat every hair hazard. 

  • All about Babassu oil 

    The freer of frizz for the sleekest of strands 

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WORLD-CLASS SEMINARS

INSPIRING YOU TO RAISE YOUR GAME

Combining precise technical knowledge with creative freedom. We believe that continual education builds highly-motivated salon teams, strengthens client loyalty and ultimately increases salon profitability.
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COLOUR SEMINARS

Our colour seminars are designed to enhance your existing skills. This year sees an even bigger focus on colour mixing with our exciting collaborations, we’re also expanding both our multidimensional colour and blonde offerings with specialist seminars and training opportunities developed to empower and advance your individual colour artistry.

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BACKBAR SEMINARS

Celebrate your artistry and enhance your client’s look with educational Backbar classes designed to inspire and excite. Learn how to take your clients on a truly customised, in-salon care journey and create beautifully personalised results, every time.

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STYLING SEMINARS

Craft the difference with our performance-driven products and techniques, developed to meet the needs of every styling situation. Our portfolio is now greener and more accessible than ever before, ready and waiting for you to build the confidence to craft truly individual hairstyles and boundary-pushing looks.

 

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VISIONARY SEMINARS

We look ahead to keep you ahead! ASK Visionary is all about giving you a fresh perspective; sharing ideas, aspirations and curated educational experiences that inspire us all to hone our craft. Whilst talk is great, action is better – which is why we’ve developed our range of Visionary seminars to not only only spark creativity, but to empower you with tips & tricks and essential knowlege, as well as the techniques to safeguard and grow your future business.

DIGITAL LEARNING

JOIN OUR E-ACADEMY

Meeting the needs of an increasingly digital world, we're here to help you stay ahead of the game, and expand your technical skills 24/7.

It's absolutely FREE!

Expect highly relevant content, ranging from product information and hair knowledge to creative tutorial videos and personal assessments.

EDUCATION Seminars eAcademy

GLOBAL ACADEMIES

Our academies are an integrated global network of excellence. Throughout the world, each one offers a stimulating professional environment in which to learn, gain inspiration and effectively further your career.

BEHIND THE SCENES AT THE TRENDLAB

SHARING TRENDS & CREATIVE EDUCATION IN REAL TIME

TRENDLAB

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FLAIR, VISION & ARTISTRY

MEET OUR AMBASSADORS